Privacy Notice

BLUEPIXEL STRATEGIC INNOVATION S.A. DE C.V. (hereinafter, “THE COMPANY”), domiciled at Mariano Escobedo 353A, departamento 1201, Colonia Polanco, Alcaldía Miguel Hidalgo, C.P. 11560, Mexico City, in compliance with the Federal Law on the Protection of Personal Data Held by Private Parties and its Regulations (hereinafter, the "Law"), issues this Privacy Notice to govern the processing of personal data to which it has access by reason of its commercial operations and the provision of its comprehensive services in digital platforms and technological solutions.

You may contact our Privacy Department at any time via email at: hola@bluepixel.mx .

1. Personal Data Collected by Profile

To carry out the purposes described in this notice, THE COMPANY will use the following personal data, classified according to the relationship held with the data subject:

2. Purposes of the Processing of Personal Data

We collect your data solely for legitimate purposes related to your profile, divided as follows:

A) Clients and Suppliers

• Preparation of commercial proposals, quotes, and contracting of services.
• Development and execution of projects entrusted by clients.
• Management of billing, payments, collections, and updating of the commercial relationship.
• Internal identification and statistical purposes.
• Evaluation of the quality and satisfaction of services provided.

B) Candidates, Employees and/or Professional Services

• Verification and authentication of identity for selection or hiring processes.
• Internal evaluation of knowledge and skills for job positions.
• Human resources administration, payroll management, talent, and personnel files.
• Drafting of contracts, agreements, registrations before social security and tax authorities.
• Recording, registering, and monitoring interviews and interactions (in person or remote mode) in order to assess skills, experience, and suitability for the position profile, as well as documenting and following up on the selection process.

THE COMPANY may use your contact information for communication, promotion, and dissemination through physical and electronic media regarding our services, topics of general interest, or promotions.

Refusal to allow the use of your personal data for this secondary purpose shall not be a reason for us to deny the services or attention you request from us. You may express your refusal by sending an email to hola@bluepixel.mx .

3. Transfers of Personal Data

Your personal data will not be commercialized, sold, or shared with third parties in violation of the Law. The only transfers that THE COMPANY will make are those legally required to comply with applicable regulations or those necessary for the maintenance or fulfillment of the legal relationship with the Data Subject.

4. Means and Procedure to Exercise ARCO Rights

You have the right to know what personal data we hold about you, what we use it for, and the conditions of its use (Access). Likewise, it is your right to request the correction of your personal information if it is outdated, inaccurate, or incomplete (Rectification); that we delete it from our records or databases when you consider that it is not being used in accordance with the principles set forth in the regulations (Cancellation); as well as to oppose the use of your personal data for specific purposes (Opposition).

To exercise your ARCO Rights, as well as to limit the use/disclosure or request the revocation of your consent, you must send a request to the email address: hola@bluepixel.mx .

Request Requirements

1. Full name of the Data Subject and domicile or email address to communicate the response.
2. Official documents certifying identity or, where appropriate, legal representation.
3. Clear and precise description of the Personal Data with respect to which any of the ARCO rights are sought to be exercised.
4. Any element that facilitates locating the data (such as RFC or CURP to avoid homonyms).
5. Clearly specify whether the request is for access, rectification, cancellation, opposition; limitation of use/disclosure or revocation of consent.
6. The reason for the request.
7. In case of Rectification, attach the documentation supporting the requested modification.

Response Timelines

• If the information is insufficient or documents are missing, you will be required to remedy the deficiency within 5 business days following receipt. You will have 10 business days to respond; otherwise, the request will be deemed not submitted.
• THE COMPANY will notify you of the resolution within a maximum period of 20 business days from receipt of the complete request. If found appropriate, it will become effective within 15 business days following notification.

5. Use of Tracking Technologies

We inform you that on our web portals we use cookies, web beacons, and other tracking and analytics technologies (such as advertising click identifiers and campaign parameters). Through these technologies, it is possible to monitor your behavior as an internet user, provide you with better service and experience when browsing our website, as well as evaluate the performance of our platforms.

While general browsing data is collected for statistical purposes in an anonymized manner, we inform you that when you choose to interact with our contact, quotation, or registration forms, the advertising tracking parameters that originated your visit will be collected and linked directly to the personal data you enter. This technical information linked to your profile is processed in our internal management systems and may be securely shared with third-party advertising platforms (such as Google or LinkedIn) with the following exclusive purposes:

• Measuring the effectiveness, quality, and attribution of our marketing campaigns.
• Recording effective conversions (Offline Conversions) for the optimization of advertising algorithms.
• Improving and personalizing the B2B commercial follow-up provided by our team.

You can configure your browser at any time to accept, reject, or be notified about the installation of these technologies.

By providing information through our website, including personal information whether or not it includes sensitive personal data, you expressly acknowledge having read and understood the content of this Privacy Notice and manifest your consent for such information to be collected, stored, used, and, in general, processed by THE COMPANY for the purposes described herein.

6. Changes to the Privacy Notice

THE COMPANY reserves the right to make modifications, changes, or updates to this Privacy Notice at any time.

Such modifications will be available to the public through our Internet portal www.bluepixel.mx or by sending an email to the last address you provided to us. THE COMPANY shall in no case be responsible if you do not receive the notification of change due to issues beyond our control with your email account, internet data transmission failures, or if you did not have access to our portal for any reason. For your security, we suggest that you continuously review the content of this Privacy Notice on our website.

The lack of express objection within a period of 15 business days from the date the modified notice is published or communicated to you shall be understood as your tacit acceptance of the newly established terms.

Users Outside Mexico