SERVICES WE EXCEL AT

Heuristic UX Evaluations

Real-User Usability Testing

UX/UI Optimization Roadmaps

Conversion-Focused UX Reviews

BLUEPIXEL SERVICES: UX AUDITS & OPTIMIZATION

At BluePixel, we specialize in UX audits that go beyond surface-level analysis. Our team of user experience designers combines behavioral psychology, design principles, and data to uncover what’s holding your product back.
Through heuristic evaluations, usability testing, and AI-assisted insights, we identify friction points, usability gaps, and missed opportunities. Our user experience audit process results in a prioritized roadmap that improves performance, boosts retention, and enhances the overall UI/UX experience.

Let’s Build Your UX Optimization Plan Today

HEURISTIC UX REVIEW

Our experts assess your product against proven usability principles to identify issues in navigation, clarity, feedback, and user flow.

USABILITY TESTING WITH REAL USERS

We observe real users interacting with your platform to uncover pain points, confusion, and inefficiencies. This ensures your user experience audit is grounded in actual behavior.

AI-ENHANCED UX INSIGHTS

Using AI-powered tools like heatmaps, session recordings, and behavioral analytics, we detect patterns and anomalies that help validate or challenge design assumptions.

ACTIONABLE OPTIMIZATION PLAN

We deliver a clear, prioritized roadmap with tactical recommendations to improve UX, UI, and overall conversion performance.

WHY BUSINESSES CHOOSE BLUEPIXEL

Human-Centered Expertise

AI-Powered UX Analysis

Real-World Usability Validation

Business-Focused Recommendations

Scalable, Data-Driven Design

Bimbo

We create different solutions that align with the brand’s strategic objectives. We develop work in design, branding, communication, strategy, and data applied to digital products.

UX/UI • Data & Analysis • Graphic Design • Branding

Software that Feels Right

Transform your digital platforms with a proactive team that ensures continuity, innovation, and growth for your business.

Let’s talk

RadioShack

We redesigned the brand’s platform experience, placing a strong focus on UX and a new product sales experience, positioning improvements, and visual enhancements.

UX/UI • Mobile App • Web Development

IQOS

We craft intuitive and visually captivating digital experiences that turn visitors into loyal users. Your product, designed to perfection.

UX/UI • Mobile App • Development

LifeMiles

We redesigned the LifeMiles platform, optimizing key user flows to improve user retention, resulting in higher engagement and smoother, more concrete user journeys.

UX/UI • Web Development • Responsive

FutureProof Your Platforms

A proactive team enhancing your platform with design, development, and AI—so your business keeps growing.

IQOS

We create new solutions for the brand, making better use of technology to ensure complete user loyalty.

UX/UI • Mobile App • Web Development

our services

Web Design

We craft intuitive and visually captivating digital experiences that turn visitors into loyal users. Your product, designed to perfection.

Mobile & Apps

We craft intuitive and visually captivating digital experiences that turn visitors into loyal users. Your product, designed to perfection.

UX Research

We craft intuitive and visually captivating digital experiences that turn visitors into loyal users. Your product, designed to perfection.

Mobile & Apps

We craft intuitive and visually captivating digital experiences that turn visitors into loyal users. Your product, designed to perfection.

BluePixel has been a key driver in our initiatives at ALTABIX, implementing effective methodologies, efficient time and budget management, and using high-quality resources to achieve outstanding and innovative results. Together, we are achieving our goals at ALTABIX.

Evaristo Chay

Deputy Director of Architecture, Data, and Quality ALTABIX

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Working with BluePixel has been a transformative experience. Trusting an external provider to represent our brand is a significant decision, but from the very beginning, we knew we had made the right choice. Their team is always willing to listen to our ideas and turn them into impactful digital solutions. From the first project, we felt a special connection that has grown with each collaboration.

Brayan Villalobos

Deputy Director of Operations SICAS

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Working with Bluepixel on Invetso has been an outstanding experience. Their professionalism, attention to detail, and innovative solutions exceeded my expectations. Throughout the project, they demonstrated excellent communication and a genuine commitment to delivering high-quality results. I highly recommend Bluepixel to anyone looking for a talented and reliable development team.

Sergio Moreno

CEO Invetso

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Our experience working with BluePixel was excellent. The team was always attentive and collaborative, providing support at all times and offering valuable suggestions. They managed to maintain the brand's familiar touch while giving it a lighter, more modern look. We implemented changes in the company with this new identity, including renovations in the plant, repainting, and updating the façade.

Aranza Sampedro

Co-Owner Crisvisa

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BluePixel designed and developed our website, and the overall experience was very positive. What we value most is their versatility and ability to adapt to our needs. They have an excellent capacity for listening to understand the project's requirements, which translates into effective and professional work.

Mariana Montiel

Marketing VP at McCorry

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Our overall experience was very positive. At the beginning, we adapted to the work dynamics of both parties. Communication was accessible through various channels. The development team was very professional, well-prepared, and highly responsive.

Arisbel Martínez

International Media Manager at Match MKR

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Bluepixel insights

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Headless Architecture: What It Is and What Its Advantages Are

Web Mobile Apps vs. Native Apps: Key Differences, Examples, and Advantages

How AI Impacts Web Development

GOT QUESTIONS? WE’VE GOT ANSWERS

Whether you’re trying to reduce drop-offs, improve onboarding, or boost conversions, here are answers to the most common questions about our UX audit process.

let’s talk

What exactly is a UX audit?

A UX audit is a comprehensive evaluation of your digital product’s user experience. It combines expert heuristic reviews, usability testing, and analytics to identify usability issues, friction points, and opportunities for improvement.

What’s the difference between a UX audit and a user experience audit?

They’re essentially the same. Both terms refer to a structured process of analyzing how users interact with your product. A user experience audit focuses on improving usability, accessibility, and engagement through expert analysis and user feedback.

What does a UX design audit include?

A UX design audit includes heuristic evaluations, usability testing, AI-assisted insights, and a detailed optimization roadmap. It’s designed to improve both the visual interface and the user journey.

Do you use real users in your UX audit process?

Yes. We conduct usability testing with real users to validate our findings and ensure our recommendations are based on actual user behavior.

What tools do you use for UX analysis?

We use a mix of manual expert reviews and AI-powered tools like heatmaps, session recordings, and analytics dashboards to capture a full picture of your product’s performance.

Can you audit websites, mobile apps or SaaS platforms?

Absolutely. We perform UX audits for websites, mobile apps, SaaS platforms, and internal tools. If users interact with it, we can evaluate and optimize it.

Will I get a list of recommendations or actual design changes?

You’ll get a structured, prioritized roadmap with clear UX, UI, and conversion recommendations. If you want us to implement the changes, we can also support the optimization phase, both at the design stage and software development.

How long does a UX audit take?

Depending on the scope, a typical UX audit takes 4 to 8 weeks. This includes analysis, testing, insights, and delivery of the final optimization plan.

Evaluate. Improve. Elevate.Smarter UX That Drives Real Results

HEURISTIC UX REVIEW

USABILITY TESTING WITH REAL USERS

AI-ENHANCED UX INSIGHTS

ACTIONABLE OPTIMIZATION PLAN

Bimbo

Software that Feels Right

RadioShack

IQOS

LifeMiles

FutureProof Your Platforms

IQOS

Web Design

Mobile & Apps

UX Research

Mobile & Apps

Our clients experience

Evaristo Chay

Brayan Villalobos

Sergio Moreno

Aranza Sampedro

Mariana Montiel

Arisbel Martínez

What exactly is a UX audit?

What’s the difference between a UX audit and a user experience audit?

What does a UX design audit include?

Do you use real users in your UX audit process?

What tools do you use for UX analysis?

Can you audit websites, mobile apps or SaaS platforms?

Will I get a list of recommendations or actual design changes?

How long does a UX audit take?

Do you want to start a project together? Let's Talk!

Evaluate. Improve. Elevate.
Smarter UX That Drives Real Results